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Friday, October 15 • 2:45pm - 3:45pm
PR in a 2.0 World - The More Things Change, the More They Stay the Same

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Going beyond PR 101, this panel will discuss how public relations and social media continue to adapt to a 2.0 world. In a 2.0 world, everyone is an influencer, social networks continue to spread news - both real and fake - but public relations still works with corporations on messaging and outreach. The question is how, and we'll touch upon that in this panel.

Speakers
TD
avatar for Dave Fleet

Dave Fleet

EVP, Digital, Edelman
avatar for Jeremy Pepper

Jeremy Pepper

Communications Consultant, Consultant
I've worked in public relations, communications and social / online marketing for the past 17 years working with start-ups through Fortune 500.
avatar for Heather Whaling

Heather Whaling

President, Geben Communication
Heather Whaling is founder/president of Geben Communication, which is based in Columbus with an office in Chicago. In 2016, she was named EY Entrepreneur of the Year in the Ohio Valley Region (OH, KY, IN). Geben help startups grow into bigger brands ... and helps bigger brands think... Read More →

Friday October 15, 2010 2:45pm - 3:45pm PDT
Islander H/1
  Social Media Business Summit

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