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Friday, October 15 • 11:00am - 12:00pm
The Current State of Podcasting

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This session will provide a five-year retrospective of podcast research from Edison, including unreleased data from 2010. Tom Webster will review how far podcasting has come, where it currently stands in terms of mass adoption, and the challenges the medium faces moving forward. Attendees will see new data on podcast consumption and consumers, along with key insights from Webster's five years of covering podcasting from an analyst's perspective.

avatar for Tom Webster

Tom Webster

SVP, Edison Research
Tom Webster is a SVP of Edison Research, a custom market research company best known as the sole providers of exit polling data during US elections for all the major news networks. He has nearly 20 years of experience researching consumer usage of technology, new media and social... Read More →

Friday October 15, 2010 11:00am - 12:00pm PDT
Tradewinds D/8

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