The focus is on demographics, audience, social media campaigns, breaking new ground and ultimately growing awareness of your product and growing your revenue stream.
Panelists are:
· Scott Monty - Ford Motor Co Global Digital and &Multimedia Communications Mgr.
· Jeff Hayzlett - Kodak, former CMO. Social media and marketing expert.
· Frank Eliason - Citibank VP of Social Media. Formally of Comcast
· Bonin Bough - Pepsico, Director of Social Media.
· Mark Monsteau, Johnson & Johnson, VP of Communications
Moderated by Kay Madati, Vice President of Audience Experience, CNN Worldwide.
Saturday October 16, 2010 12:15pm - 1:15pm PDT
Islander G