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Friday, October 15 • 3:15pm - 4:00pm
The Art & Science of Recipe Writing

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Creating rich content can satisfy your readers, but how can it also drive traffic to your site? Understanding how to organize and write your content so it’s useful and highly indexable on the Web is an important lesson for building your l to your reader will also inspire others to share your content on the Web. On the panel: • Jennifer Perillo (@jenniferperillo) - Food Editor & Recipe developer • injennieskitchen.com • Lee Odden (@leeodden) - CEO TopRank Marketing • John Shiple (@Freelancecto) - CTO at Startup Army • Sean Percival (@percival) - Vice President, Online Marketing at MySpace.com. • TM Live Host: Sandra McKenna There will be a short presentation on “Recipe Writing” by Jeniffer Perillo. Jennifer will then open up the discussion to focus on SEO with the rest of the panel. Curating questions from the crowd will be Sandra Mckenna (@McMedia) - Host of Midlife Roadtrip

avatar for Lee Odden

Lee Odden

CEO, TopRank Marketing
CEO @TopRank Online Marketing. Author, Speaker & Consultant for B2B Content Marketing, Social Media, PR & Search. Proud Dad, World Traveler, Foodie, Beardie.
avatar for John Shiple

John Shiple

CTO, K2teams
Ask me about the Technology Credit Report, the LA CTO Forum, and San Diego's 7 CTOs.

Friday October 15, 2010 3:15pm - 4:00pm PDT
BlogWorld Kitchen

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